‘I’m The King of New York’ – Kendrick Lamar Verse from ‘Control’ Lights Up Rap World

Well, no, but damn, Kendrick Lamar sure got the East Coast taking notice (along with everywhere else.)

Despite being from the West Coast, the man of the hip hop hour, Kendrick Lamar, threw down a gauntlet of competitive hip hop with a fiery verse on “Control (HOF)” alongside Big Sean and Jay Electronica. Lamar’s verse lit the social media world up as soon as it premiered on Funkmaster Flex’s Hot 97 show, and has kept rap fans buzzing ever since.

Calling out his contemporaries with a forceful challenge, Lamar lit in to the headnodder with lines like “I’m usually homeboys with the same ni**as I’m rhyming with / but this is hip hop and them ni**as should know what time it is…” He went on to call out hip hop brethren, specifically J. Cole, Big Krit, Wale, Pusha T, Meek Mill, A$AP Rocky, Drake, Tyler, Mac Miller and even song mates Big Sean, Jay Electronica, “I got love for you all, but I’m tryinna murder you ni**as / Tryinna make sure your core fans never heard of you ni**as / They don’t wanna hear not one more noun or verb from you ni**as / What is competition / I’m trying to raise the bar high / who’s tryin ta jump and get it?”

Whoa.

Big Sean who led off the song and Jay Electronica, who came in afte…

You know what?

It doesn’t really matter.

Kendrick Lamar for the win.

We rep New York, but we are hip hop first, and we gotta admit, not many things are worth the Twitter hype.

This was.

We’ve almost never written up a non-NY cat, but this was a great hip hop moment.

Long live competition.

Now who’s tryin ta get it?